Meta Ads (Facebook & Instagram) and Google Ads are both powerful tools—but which should you choose?
Meta Ads: Best for Visual Engagement & Brand Awareness
Target people based on interests, behaviors, and demographics
Excellent for product discovery
Ideal for eCommerce, lead generation, and B2C marketing
Lower cost per click (in many cases)
Google Ads: Best for Intent-Based Search Marketing
Targets people actively searching for your product
Ideal for services, local businesses, and B2B
Higher intent = higher conversion
Great for SEO testing and keyword research
Our Take?
Most successful businesses use a blend of both. We help you determine the right mix based on your goals and budget.
